Creativity and Leadership

March 11, 2020
Anthropology and Culture, Branding, Communication, Creativity and Leadership, Design and Identity, Purpose

The brand transformation journey

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Brands have become complex creatures and creating or redefining your brand is not as simple as some may think. If you consider the brand of an organization something that the leaders of the organization act in line with, something that people in the company live out in everyday practice as well as s ...
September 3, 2019
Anthropology and Culture, Creativity and Leadership, Talks and events

24 hours of emergent agenda setting

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With Danish elections and a new Danish government forming in June, just before the summer holidays, the new Minister of Culture, Joy Mogensen, and the Department of Culture had little time to plan and think about the annual event which by tradition is held mid-August. I was pleased to assist the Min ...
December 6, 2018
Branding, Creativity and Leadership, Purpose

Your business has the potential to change the world

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In the newly published book Secret no more! 45 global entrepreneurs, leaders and innovators and I have come together to share our secrets about creating and scaling a startup, innovating within existing companies and leading with authenticity and passion. I have written one of the chapters, in wh ...
May 23, 2018
Creativity and Leadership, Other, Talks and events

6 ideas for designing a successful leadership seminar

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The arts and cultural institutions are experiencing challenging times trying to ensure high quality and innovate their content and offerings while public funding is decreasing year by year. The museums, theatres, creative schools and other public cultural organizations in Denmark have to look for ne ...
July 5, 2017
Corporate Social Responsibility (CSR), Creativity and Leadership

Ambitious leadership seminar discusses Denmark as cultural nation

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Once a year the executive directors of the Danish government-backed cultural institutions such as the National Gallery of Denmark and the Royal Danish Theater meet for a leadership seminar that runs for 24 hours. The Danish Ministry of Culture is the official host and the purpose of the meeting i ...
March 1, 2017
Branding, Creativity and Leadership

Potentials and pitfalls in acquiring the Pihl & Son contracting brand

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Investors are breathing new life into the well known Danish developer brand Pihl & Son which went bankrupt in 2013. Now owner and board member of LM BYG, Carsten Mindegaard, has teamed up with an investor and bought the intellectual property rights from the bankruptcy estate. Together they are ...
April 25, 2016
Creativity and Leadership

The board and the brand

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In many organizations — and agencies — branding is often considered an issue for the marketing or communication department. However, no matter how skilled the professionals who make up these departments are, their potential for driving a positive change is ultimately hampered considerably by thi ...
February 23, 2016
Branding, Communication, Creativity and Leadership, Talks and events

Start-Up, Restart and a new beginning

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What does it take to start up a new company? Is it possible to start your life over as an ex-convict? And how do you restart a brand in a more authentic way? These were some of the questions raised and answered at our first Re:garding event of 2016. The subject of the event was […] ...
January 21, 2016
Communication, Creativity and Leadership, StagisLife, Talks and events

Re:start – How do you create the world’s biggest online tattoo community in just two years?

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Re:start your business You often hear the phrase: “When you have the idea the rest comes easy”. That sounds promising, but in reality it is far more complicated to find that sweet spot in the market and more importantly to maintain a successful business. At our first Re:garding event in 2016 we ...
November 28, 2015
City branding, Creativity and Leadership, Talks and events

Kommunebranding15 – from periphery to center

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Participants from Nuuk in the North to Tønder in the South of Denmark met 11 leading experts and practitioners from the field of place branding at our annual place branding conference, Kommunebranding15. The renowned place branding expert, Robert Govers, gave a motivating speech stating that place ...
November 7, 2014
Branding, City branding, Creativity and Leadership

Økologi har brandet Lejre

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Den 11. november kommer Lejre Kommune og taler på Kommunebranding14 om, hvordan de er lykkedes med at blive “Den Økologiske Kommune”. I den nyeste udgave af Danske Kommuner pryder Lejres borgmester Mette Touborg forsiden og fortæller i en længere artikel om, hvordan Lejre har formåe ...
October 29, 2014
Branding, City branding, Communication, Creativity and Leadership, Design and Identity, StagisLife, Talks and events

Danish for progress: Smilet blegnede aldrig

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Borgmester Jacob Bundsgaard (S) ændrer nu Aarhus Kommunes brandingstrategi for tredje gang på otte år. Det omdiskuterede ‘Aarhus – Danish for progress’ gav ikke den effekt, som man havde håbet på – og ‘Smilets By’ spøger stadig i kulissen. Her er tre klassiske place ...
October 15, 2014
Anthropology and Culture, Branding, Communication, Creativity and Leadership, Talks and events

New management trend: Leadership through relations

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Stagis has been working with Copenhagen Business School’s master programme Master of Management Development since 2006. The first couple of years we helped MMD improve the basic communications channels e.g. newsletters, website, corporate design, POS-materials, PR, social media, Google Adwords and ...
October 3, 2014
Anthropology and Culture, Communication, Creativity and Leadership, Design and Identity

Back to the roots?

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Det danske Hedeselskab (literally: “the Danish Heath Society”), an association whose commercial green sector activities generate an annual turnover of more than 2 billion DKK, has asked Stagis to help develop and revitalize its brand. First thing we did was to conduct an ethnographic map ...
September 5, 2014
Anthropology and Culture, Branding, Creativity and Leadership, Talks and events

Lejre gjorde visionen til virkelighed

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Lejre Kommune satte sig i 2011 for at blive kendt som Den økologiske kommune. Tre år efter har de slået positionen som hovedstadens økologiske forhave fast med syvtommersøm. “Vi vil være en kommune med kant”. Så klar var udmeldingen fra Lejre Kommunes borgmester Mette Touborg i 2011, hvor ...