March 10, 2015
Branding, Communication

Everything is awesome when you can sell toys to grown-ups

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The LEGO Group announced its best annual financial results on February 25th at a press event in Billund, Denmark. An increase in sales by 15 percent in 2014 resulted in an operating profit of 9.7 billion DDK. A result so satisfactory, it was presented by the CEO in song: “Everything is awesome.” ...
May 29, 2012
Talks and events

Crisis and growth based on the inner strengths of the company

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Casper Vorting and Nikolaj Stagis at the conference Autentisk vækst (“authentic growth”) at ARoS art museum in Aarhus May 24th 2012 Last week we did a great event in Aarhus called “Autentisk Vækst”. The presenters at the conference were Winnie Johansen, professor in corporate commu ...