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May 3, 2016
Authenticity Book
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Branding
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Talks and events
Brand innovation workshops in collaboration with Danske Bank
By
Oskar Stokholm
Danske Bank and Stagis have been co-hosting two exciting brand innovation workshops during the past week. The events took place in the beautiful setting of Visit Carlsberg, the original art gallery of the founders of the Carlsberg Brewery. CEO Nikolaj Stagis talked about defining your authentic br ...
October 30, 2012
Anthropology and Culture
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Authenticity Book
Can Danske Bank build trust while cutting costs?
By
Nikolaj Stagis
Over the past few months the largest bank in Denmark, Danske Bank, has been deploying a new strategy which involves cutting 2.000 jobs and closing some 75 – 100 branch offices. Today the CEO, Eivind Kolding, claims that the bank wants to “build trust”. A statement that seems rather ...