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May 2, 2010
Anthropology and Culture
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Branding
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Communication
Large effect from small strategic efforts
By
Nikolaj Stagis
90 percent of the bus drivers in Greater Copenhagen declare that “I thrive at my work place” (“Jeg trives godt på arbejdspladsen”) in a recent questionnaire given to 200 bus drivers and managers in the bus industry. The questionnaire was handed out as one of three types of ...