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March 15, 2014
Branding
,
Communication
Why PR is important to the identity process
By
Anne Køster
When Stagis work with our client’s identity we work within the following three disciplines: (1) we uncover the cultural aspects of the organization to discover the authentic strenghts, (2) we work with the design and (3) with communications to express the authentic strenghts. In this case communic ...
May 2, 2010
Anthropology and Culture
,
Branding
,
Communication
Large effect from small strategic efforts
By
Nikolaj Stagis
90 percent of the bus drivers in Greater Copenhagen declare that “I thrive at my work place” (“Jeg trives godt på arbejdspladsen”) in a recent questionnaire given to 200 bus drivers and managers in the bus industry. The questionnaire was handed out as one of three types of ...