Monthly Archives: September 2012

September 29, 2012
Communication

Is authenticity simply another word for history?

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Nikolaj recently spoke at an alumni event at ESADE, the leading Spanish Business School in MBA and Executive Education in Barcelona, Spain. See video teaser to the event here (Nikolaj’s presentation on video coming soon) Nikolaj speaks about the need for brands to embrace authenticity as a va ...
September 28, 2012
Anthropology and Culture, Communication, Design and Identity

A good bus driver makes the difference

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What makes your public transportation experience a good one? There are obvious factors like on-time arrivals and clean vehicles, but for most of us a good service from the man or woman at the wheel is of equally high importance. The public bus transportation industry in the greater Copenhagen area h ...
September 14, 2012
Communication, Design and Identity

Facebook users cheer the kindness of a bus driver

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Since 2009 we have been working on the project ’Chauffører med karaktér’, a project dedicated to creating job-satisfaction and pride for bus drivers in Copenhagen. Recently, the project has been extended to include the rest of Sealand. Besides focusing on instilling pride and job-satisfaction ...