Monthly Archives: June 2012

June 29, 2012
Anthropology and Culture, Branding, Creativity and Leadership, Jobs

Copenhagen wins European Green Capital Award – with help from Stagis

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Friday night it was officially announced that Copenhagen is awarded the title of European Green Capital 2014. The title is awarded by the European Commision in Bruxelles and given once a year to the city in Europe that shows the most initiative and innovation in creating green, sustainable solution ...
June 27, 2012
Authenticity Book

”The Authentic Company” receives yet another five star review in Danish business paper Børsen

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The reviewer, business commentator Henrik Jørgensen, had his doubts when he first heard of authenticity as a concept for improving the business of a company. However, after reading ”The Authentic Company”, he acknowledges the topic and the book as a useful tool to highlight internal strenghts i ...
June 19, 2012
Authenticity Book, Branding, Talks and events

Revisiting Authentic Branding – Conference at Copenhagen Business School

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Last week I had the pleasure of speaking at a conference at Copenhagen Business School (CBS) together with my good colleague and dear friend, professor Majken Schultz. As always it was a great experience to share my theory and experience with an interested and engaged crowd, who were keen to learn m ...
June 5, 2012
Communication, Corporate Social Responsibility (CSR), Creativity and Leadership

One step, two stops and thousands of messages closer to finding “Bus driver of the year”

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How can text messages create better public transportation? Well, they can’t. Not on their own anyway. But if the text message campaign is a part of a larger project on delivering a high level of service and better travel experiences for the passengers it starts to make sense. The project “Bus dr ...
June 4, 2012
Design and Identity

What is your project?

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During the last few months Stagis has developed and implemented the new identity for Flakkebjerg Efterskole. The identity is developed in close collaboration with students and teachers of the boarding school. The project began with an investigation of the inherent authentic strengths of the school, ...