August 3, 2016
Branding, Talks and events

Brands With a Conscience Conference in Copenhagen September 15 and 16

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Businesses and organizations are meeting new demands and new opportunities as users, customers and citizens want conscious and humane organizations, services and products. The international branding t ...
July 15, 2016
Branding, Talks and events

The fine art of Re:positioning the brand

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To make it in today’s business environment, characterized by emerging trends, a rapidly changing media landscape, evolving consumer needs, and fierce competition, brands need to constantly evaluate and redefine their market position. At this Re:garding event some of the most skilled speakers join ...
June 30, 2016
StagisLife

Transformation through purpose – new 2020 strategy

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During this spring and early summer the board at Stagis as well as all of the Stagis team has been working on our new strategy towards 2020. The board has set the bar in their top-level strategy, where the primary focus is growth in terms of Stagis’ size and earnings as well as some changes [&hell ...
June 20, 2016
Anthropology and Culture, City branding

Mapping the authentic strengths of Egedal

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Starting the branding process with mapping the strengths of the area provides several advantages. Most importantly, it insures a genuine result, which is not only critical in regards to outsiders considering relocating to the region, but also for the people of Egedal, a municipality north of Copenha ...
June 2, 2016
Design and Identity, Talks and events

The many potentials of design

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The international brand expert, Simon Paterson joined us at Re:design to discuss the relationship between branding and design. At the event, we picked his brain on why design is so important when creating differentiated brands, and what role design played in redesigning the brand of the world’ ...
May 25, 2016
Anthropology and Culture, StagisLife

Say hello to Anna our new junior anthropologist

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Anna Lyster-Clausen, Stagis’ first techno-anthropologist, has joined our team as a junior anthropologist. Techno-anthropology is a relatively new, but increasingly important academic field studying ...
May 16, 2016
Branding, Design and Identity

Celebrating 150 years of green innovation

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This spring Hedeselskabet celebrated its 150-year anniversary. For the grand event with prominent guests such as Her Majesty, The Queen of Denmark, Margrethe II, we designed a wide range of elements expressing the identity of Hedeselskabet and it’s illustrative history. Hedeselskabet celebrated th ...
May 3, 2016
Authenticity Book, Branding, Talks and events

Brand innovation workshops in collaboration with Danske Bank

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Danske Bank and Stagis have been co-hosting two exciting brand innovation workshops during the past week. The events took place in the beautiful setting of Visit Carlsberg, the original art gallery of the founders of the Carlsberg Brewery. CEO Nikolaj Stagis talked about defining your authentic br ...
April 25, 2016
Creativity and Leadership

The board and the brand

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In many organizations — and agencies — branding is often considered an issue for the marketing or communication department. However, no matter how skilled the professionals who make up these departments are, their potential for driving a positive change is ultimately hampered considerably by thi ...
April 20, 2016
Design and Identity, StagisLife, Talks and events

Re:design – Why design is key to success

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Design is often related to the physical expression of your brand, but in reality design is much more than that. Therefore, the question is: “Do you know what design can do for you and your business?” At this Re:garding event, we focus on the many aspects of design and discover how it can ...
April 6, 2016
Anthropology and Culture, Branding, City branding, Communication, Corporate Social Responsibility (CSR)

(Place) Brands With A Conscience (new book)

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Developing brands with a conscience is the main concern of the think tank Medinge Group. The think tank states their purpose as to “influence business to become more humane and conscious in order to ...
March 1, 2016
Design and Identity, StagisLife

Founder of WDV STUDIO Carina Juul and Oskar Stokholm now part of Stagis

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Founder and Creative Director of WDV STUDIO Carina Juul and Concept Developer Oskar Stokholm have joined Stagis. Their move is part of the consultancy’s growth plan for 2016 and the two new members of the Stagis team will strengthen our commercial and lifestyle profile. ”We share a dream abou ...
February 28, 2016
City branding, Talks and events

See the highlights: Places, centers and the periphery

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If you weren’t among the lucky participants at last year’s municipal place branding conference, Kommunebranding15, – fear not as a handful of select talks will be made available online in the coming months. To kick things off, have a peak at some of the many highlights from the conference ...
February 26, 2016
Branding, City branding

The ecological municipality Lejre works with Stagis

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For the past few years, Lejre Municipality in Sealand, Denmark, has been known as “the ecological municipality” and – more recently – known for an extraordinary ability to involve citizens and create social and communal, local activities. After a public tender at the end of 2015 we a ...
February 23, 2016
Branding, Communication, Creativity and Leadership, Talks and events

Start-Up, Restart and a new beginning

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What does it take to start up a new company? Is it possible to start your life over as an ex-convict? And how do you restart a brand in a more authentic way? These were some of the questions raised and answered at our first Re:garding event of 2016. The subject of the event was […] ...
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